Impending environmental crisis, manufacturers across the globe are using new ways to create consumer products. Sustainable products are made using cleaner production methods, renewable energy and come in environmentally-friendly packaging. Most products are made from recycled materials and can be recycled themselves at the end of their life cycles. All these efforts are aimed at making as small a footprint as possible on the environment, people and the economy.
Since they first became available in retail stores, sustainable products have been flying off the shelves. Because of their success in sales, more manufacturers are becoming greener and realizing the products’ social, economic and environmental value in the process. Sales of sustainable products are not showing signs of slowing down and it is likely these products will be around for a long time to come.
Not only are sustainable products safe for the environment, they are safe for people and their communities as well. Because of the way they are produced and the materials they are made from, sustainable products pose no threat to the health of individuals. From the time the raw materials are collected for production to the end of their life cycle, sustainable products do not affect the wellbeing of human beings.
A greener manufacturing process means that every stage of production – from extracting materials to the disposing of the product- is cleaner and lowers overall pollution. Environment-conscious companies also use renewable energy. The most common types of renewable energy are hydroelectricity, solar power and bio fuel. Other sources include wind, tides and heat. Hydroelectricity is energy generated from water, solar from the sun and bio fuel from living plants.
Older production equipment and technology is being replaced with greener alternatives to produce sustainable products. Manufacturing plants have switched from energy-consuming lighting to energy-smart options. Green chemistry is being adopted in many companies because of its intelligent use of resources and energy. Business strategies today are focused on how to implement and optimize new innovations to reduce pollution.
An impressive feature of sustainable products is that they can be recycled instead of being thrown away. These products are part of a closed-loop system, where recycled products are used as raw materials for new products. When the life cycle of new products ends, they are in turn used as raw materials as well. Any waste produced is healthy, non-toxic and bio-degradable.
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The performance and cost were under scrutiny when sustainable products first came on the scene. Many found products to be inferior in quality, efficiency and high in price. However, processing techniques have improved over the years. Today, sustainable products are cheaper to buy and to make, and deliver the performance consumers expect.
With so many great sustainable products available, consumers are spoiled for choice. PUMA’s InCycle collection has broken significant ground in terms of sustainable products. This collection is a high quality range of apparel, active footwear and recyclable accessories. BMW also contributed to the sustainability agenda by designing electric vehicles, two of which are the i8 sportcar and urban i3.
The focus on environmental issues has unearthed the economic, environmental and social advantages of producing and using sustainable products. Consumers can benefit from affordable products, whose life cycle is safe and environmentally friendly.